A relaxing and hypnotic video about emotions

Volumes - Art film by Maxim Zhestkov from Zhestkov on Vimeo.

Volumes is a 4K Full CG art film by Maxim Zhestkov exploring the juxtaposition of emotions with the laws of nature. Billions of colourful particles dance, play and communicate with each other in an eternal hypnotic ballet governed by the invisible forces (via).

Man that is funky to watch, and fun to interpret. 

If this is a reenactment of my day, my emotions, what was it? When was it? 

It may not align perfectly, but its fun to consider.

You check out more of Zhestkov's films here. 

For more on . . .

-N- Stuff : Cymatics: Science vs Music  :  Art

The Language of Love : When English words just aren't enough

Sometimes ‘I Love You’ just doesn’t cut it. Here’s a collection of untranslatable words, gathered from around the world, that may help voice your heart’s desire when the English language can’t.

Often, when trying to express some deep emotion, words aren't enough. When we find ourselves in these situations, when our incomprehensible longing or deep despair become too much to bottle up, we sigh, scream, and often cry. Because any word used is insufficient.

For the English language, "love" is one of those words.

“The Language of Love is a collection of clever illustrations that define specific romantic words and idiomatic expressions from around the world, each of which are expressed in such a unique way that they have no direct English translation" (via).

Disney called this "Twitter-pated" which I actually like  better.

I think we call this "petting," which is FULLY incomplete . . . and a bit wrong sounding.

For an expat, this is perfect.

(sigh). Or as my students would say I say, "Hm."

For more on . . .

-N- Stuff  

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Commercialized: Why, not What

"Our judgement concerning the worth of things, big or little, depend on the feelings the things arouse in us." - Uncommon Grounds: The History of Coffee and How it Transformed the World

Commercials embody this. They thrive off it. Facts and figures and defenses of why a certain product is better than another does not sell a product - emotionally connecting is what sells.

It's Simon Sinek's, "Start with Why" argument, "People don't buy what you do, they buy why you do it." Nietzsche agrees, "He who has a why to live for can bear almost any how."

And commercials pull at the emotional whys of living,, not the rational whats. 

Commercials like this:

How a gorilla playing along to Phil Collins relates to milk is beyond me. But I'm hooked and have watched this video literally hundreds of times. I've even used it in class and professional development meetings because it is fully entertaining and emotionally appealing. Facts about Cadbury are boring and useless and, really, is it any better than the other 100 Dairy Products in the world? Probably not. But none of them have a drumming gorilla. 

Some do have humor though:

During the Falcons vs Patriots Super Bowl, companies took to commercials to air their grievances (and probably hopefully boost their sales) and Trump didn't like it. Here are the Seven Super Bowl Commercials that were banned because they hoped to "increase awareness, not sales."